Digital Marketing & Media Production
Showcasing my skills in social media and podcasting.
Digital Marketing & Media Production
Showcasing my skills in social media and podcasting.
Showcasing my skills in social media and podcasting.
Showcasing my skills in social media and podcasting.

Hello, my name is Farin Mehdiyeva.
I graduated with a degree in Mass Communication at UNCA, with experience in social media management and content creation. Through my coursework and internships, I have developed skills in creating various types of content, including blog writing, newsletters, graphics, and both short-and long-form video.
I am currently in a part-time Outreach Coordinator position where I am in charge of spreading awareness of mental health counseling and social services, building partnerships, and attending community events.

I came up with the idea for this article after learning about the FAFSA changes. I quickly realized that there was little coverage on this topic in accessible language, breaking down the relevant updates.
I interviewed three subjects for this article: a student and her mother, both affected by the FAFSA changes, as well as a staff member from the UNCA financial aid office.
Throughout this project, I learned how to manage tight deadlines and the importance of staying flexible. Before publishing, I had to update my article to include UNCA's new free tuition policy for families earning under $80,000 a year.
As a result of my experience in newswriting, I understand AP style formatting and how to present issues in a neutral and clear manner.

Lost in Silence is a documentary that tells the story of the only surviving silent film produced in Asheville, Conquest of Canaan. It follows the journey to bring the film back to theaters 100 years after its creation.
As the director of this project, I was responsible for ensuring that the film's direction aligned with my vision.
I wrote the interview questions, corresponded with three interviewees, and conducted most of the interviews. In addition to working with interviewees, I was involved in color-correcting 20 minutes of footage for the film. To provide further direction, I helped craft a basic storyboard.
Through my research, I provided archival footage and photographs for the documentary. In addition to archival work, I researched Asheville’s silent film history to establish a foundational understanding of the topic before conducting interviews.

Between the Lines is a podcast that centers on highlighting the importance, struggles, and responsibilities that interpreters tackle during their every day lives on the job.
Since this was a solo project, I took on the responsibility of interviewing subjects and storyboarding the podcast.
Through this project, I gained a basic understanding of audio editing using Adobe Audition. I also developed my scriptwriting skills, ensuring that I presented my ideas in a straightforward yet engaging manner.
The goal of this blog was to provide simple actionable tips to stay fit while traveling. I wrote this with our target audience in mind, which are our athletic clients that frequent our clinic.
Throughout writing this blog (and many others for Antifragile Physical Therapy), I learned how to write in an engaging matter, while still making sure I include relevant information for our clients in our blogs.
Through consistent posting, our Youtube channel has seen a 50% increase in subscribers within 6 months, going from 700 to over 1000.
In addition to cross posting short form videos to Youtube, I produce longer informational videos demonstrating exercises to help allievate symptoms, giving lifestyle tips, and providing exercises routines to boost physical health.
Through creating long form videos, I have been able to use my skills in video production to create videos that are short, informative, and straight to the point. I have also gained a familiarity in Adobe Premier and DaVinci Resolve as a result of producing videos on a monthly basis. Creating Youtube videos has pushed me to be a better problem solver, and work on fixing any glitches that may impend the quality of the video.
Over the course of internship, I produced educational reels with the goal of promoting lifestyle tips, simple exercises, and showcasing Antifragile Physical Therapy's fun brand image.
Through posting reels, I learned about social media strategy, performance analytics, and developed my brand story telling skills.
I made biweekly report cards to monitor performance and look for areas for improvement in social media engagement.
Send me a message or ask me a question using this form. I will do my best to get back to you soon!
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